Our new brand identity

Oct 4, 2018 | STRAGEN Group

It is time for STRAGEN to enter in a new era!
Growing portfolio, rising customer expectations, new traceability requirements, permanent stimulation of innovation, search for new opportunities constitute essential elements where we need continuous renewal.

Our visual identity is naturally part of this evolution.

You will find here the cornerstones of our new brand identity, more flexible and engaging, based on our corporate culture: entrepreneurial, approachable, innovator.

It reaches out to all audiences and its original typography invokes openness and connection.

The logo has adopted a rich palette of stimulating colors and has been adapted for the different STRAGEN business units.

Stragen new brand identity